You may have listened many times that headline is the MOST important part of anything you write either online or offline.
Even, David Ogilvy (advertising legend) once said:
"On the average, five times as many people read the headline as read the body copy"
What does it mean?
Nobody will ever read anything you write if your headline never pull your prospects or readers to next line.
The rules apply to any of these:
* Sales Copy
* Adwords Ads
â•The more things change, the more things remain the same.â
As e-mail, voice mail, and technology allow people to conduct
business without ever seeing each other, the competitive edge
can very well be the re-creation of conversation -- specifically
conversation that allows people to feel a â•familyâ connection.
Itâs a connection that recalls the fact that commerce was
traditionally an intimate affair.
My great-grandfather started a shoe store, the first account
Here are some useful finance tips to get you started on the
right path to your finance success. Knowing how to secure your
financial well-being is one of the most important things you'll
ever need in life. You don't have to be a genius to do it. You
just need to know a few basics, form a plan, and be ready to
stick to it. No matter how much or little money you have, the
important thing is to educate yourself about your opportunities.
There is no guarantee that you'll make money from ...
Are you tired of paying too much for health insurance premiums?
Only 5 or 6 years ago health insurance seemed very affordable
with fantastic coverage to match. Well, if youâre an individual
or family who pays for health insurance today chances are youâre
literally getting punched in the pocket book, and it hurts.
Dramatically health insurance has changed over the last five
years and this article will no doubt arm you with the knowledge
you need to get the most out of your next health ...
As your personal fitness trainer my passion is to teach, coach,
understand, push, prod, cajole, investigate, research and apply,
over and overâŚ As a âFitness Role ModelââŚwellâŚI feel vulnerable
with weakness, so, in hopes we can all learn, from my own
weakness, here goesâŚMy Confession. Last year I had a number of
clients who started stubbornly on the Atkins diet despite my
warnings. Immediately I saw almost profound results in their
weight loss. I reminded them it was the loss of ...
Wilton Armetale is a new material based on an aluminum alloy, developed by the Wilton Brass Company in 1963. The material has the look of pewter and silver, and is capable of being cast into different forms with intricate, embossed designs.
The US Food and Drugs Administration have also approved the material for food service.
All these makes the material eminently suitable for making cook and serve ware suitable for different environments such as Americana, Artistic, Traditional, Classic and ...
At the age of twenty two, I read a book that described the
importance of having a goal in life. In the books example, a
survey had been carried out at a school. Students who had just
taken their GCSE'S were asked to answer various questions, one
of which asked, "Where would you like to be in five years time?"
If you had asked me that question, when I was sixteen, I would
have had to put down, that I had no idea, as it was not
something I had ever had thought about.
The people who carried out ...
Motorhome hire is a wonderful solution for those who love their freedom above anything else. Freedom to move about where the heart wishes to, freedom to stay as and how one wishes to and freedom to set one's own speed. Motorhomes also provide another freedom - and that is freedom to have a luxurious life even while travelling.
The luxuries that standard motorhomes
can provide exceed any other means of travelling, even caravans. There is a proper bathroom, good furnishing, facilities to cook and ...
Deciding what job to pursue after college entails more brain
cells that most activities. Unlike deciding on what car to buy
or what clothes to wear, one must give the decision its due
because it will effect your happiness and quality of life for
the next three to four decades.
Most people believe that a career in travel nursing is stuff
that dreams are made of. For those currently following this
career path... most of those who have experienced this lifestyle
agree that it is a great way to ...
As you begin your new home business you will find there will be
hundreds of distractions that will fight for your time and
If you are new to working from home you will have to deal with
such issues as family interruptions, friends, neighbors,
television, radio, visitors, email and phone calls.
You must structure your time and set a schedule to work on your
home business. If you were working for someone else you would
not expect your friends and neighbors to stop by for a visit.